SYNC
SYNC → intro
Sync (excerpt), 45 sec (2009)
Introduction
In the audiovisual composition "Sync", electronic sounds and abstract, computer-animated graphics dance together in absolute synchronicity. Sync is a study in synchronous design – an experimental reconnaissance into the uncharted terrain between music and visual art.
In Sync, sounds and images work together – not side by side. Its audio and video parts form one unified structure – a whole. This whole is something different than the sum of its parts. Sync was composed according to the principle that every sonic object in the sound track should have a synchronous, visual counterpart of equal complexity in the image track (or vice versa).
The shapes and timbres used are very straightforward and clear – there's virtually no effects or filters applied to them. Sync may perhaps strike you as looking (and sounding) a little raw and flat. It was a conscious decision to make it this way; the reason was that I didn't want anything to divert attention from the focus of the work, namely the synchronization of sound and image.
SYNC → dvd
Sync DVD
The "Sync DVD" is available in an edition of 500. If you're interested in a copy – please drop me a mail. The price is 100 SEK/€10/$12 + shipping costs. I will ship worldwide (but please note that this is a PAL DVD, not NTSC).
DVD info:
Title: Sync
Edition: 500
Package: Cardboard Sleeve
Format: PAL
Aspect Ratio: 16:9
DVD Region: All
Running Time: 9 mins
SYNC → manifesto
Sync Manifesto (2010)
The "Sync Manifesto" is – rather obviously – a manifesto of "sync". So what is sync? Sync is an art form that focuses on the synthesis and synchronization of sonic and graphic elements. The manifesto (which is written in Swedish) defines and outlines this audiovisual art form.
A "sync-designer" is a computer artist that uses abstract graphics and electronic sounds in a complementary fashion to create digital and synchronous artworks. A sync-designer combines the previously separate fields of animation, electronic music and computer programming into a new creative field called "sync-design".
We call a piece of sync-design a "sync-object". Sync-objects are the artifacts of sync. Sync-objects come in many varieties. In the same way as there are different styles of music – there are different styles of sync.
With the help of modern computer software an artist can synchronize sounds and graphics in billions of interesting ways. We have just scratched the surface of this new art form. The possibilities are endless!